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Financial Promotion Rules for Cryptoassets (PS22/10 & FCA 2023/32)

Effective October 8, 2023, all firms marketing cryptoassets to UK consumers must ensure promotions are clear, fair, not misleading, and approved by an…

What Financial Promotion Rules for Cryptoassets (PS22/10 & FCA 2023/32) requires

Effective October 8, 2023, all firms marketing cryptoassets to UK consumers must ensure promotions are clear, fair, not misleading, and approved by an FCA-authorised firm. The rules, outlined in COBS 4.12A, mandate specific risk warnings, a 24-hour cooling-off period for new investors, and ban certain incentives to protect consumers from high-risk investments.

Pillar: Crypto & Sovereign Finance · Authority: Financial Conduct Authority (FCA) · Version: 1.0.0 · Last updated:

Primary source: https://www.fca.org.uk/consumers/cryptoassets

SHA-256 integrity: 3517e894c32e6aa4df67b65c76b22cd3009df1c0eae996944feb0ca257d3c8f0

Primary Citations — 7 traced to source

  • FCA Policy Statement PS22/10: Strengthening our financial promotion rules for high-risk investments, including cryptoassets
  • FCA Handbook, Conduct of Business Sourcebook (COBS) 4.12A: Rules applying to qualifying cryptoassets

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