What Tennessee Ensuring Likeness Voice and Image Security Act (ELVIS Act) - HB 2091 / SB 2096 (Signed March 21 2024) requires
Tennessee Ensuring Likeness Voice and Image Security Act (ELVIS Act) was signed by Governor Bill Lee on March 21, 2024 and took effect July 1, 2024. The ELVIS Act amends the Tennessee Personal Rights Protection Act (TPRPA) of 1984 to be the first US state law specifically addressing AI voice cloning and unauthorised AI-generated likenesses of performers and other individuals. The Act establishes: (1) Voice as a protected property right - voice is added to the existing TPRPA protections for name, photograph, and likeness; (2) Right of action against AI voice cloning - any individual whose voice is used in a sound recording without authorisation has a right of action, including against generative AI that simulates voice; (3) Right of action against AI likeness - generation of likenesses (visual or audio) using AI to imitate a person without authorisation creates liability; (4) Liability extension to tool providers - persons or entities that distribute, transmit, or otherwise make available an AI or algorithm whose primary purpose or function is the production of a particular individual's photograph, voice, or likeness may be liable; (5) Remedies - injunctive relief, actual damages, statutory damages, attorneys fees, and exemplary damages where appropriate. The Act creates the first US tool-distributor liability for AI voice cloning systems and is the model for similar state laws and the federal No FAKES Act proposal.
Pillar: AI Governance & Law · Authority: Tennessee General Assembly - HB 2091 / SB 2096 (Ensuring Likeness Voice and Image Security Act), signed by Governor Bill Lee on March 21, 2024 · Version: 1.0.0 · Last updated:
Primary source: https://wapp.capitol.tn.gov/apps/BillInfo/Default.aspx?BillNumber=HB2091
SHA-256 integrity: 38d1bf79c7fe0143930d112cbd2f08fc7d0ce104ce7a17970a816314f60ae0e0
Primary Citations — 8 traced to source
- Tennessee Ensuring Likeness Voice and Image Security Act (ELVIS Act), HB 2091 and SB 2096, 113th Tennessee General Assembly, signed by Governor Bill Lee on March 21, 2024 and effective July 1, 2024
- ELVIS Act voice property right provision: voice is added to the existing Tennessee Personal Rights Protection Act protections for name, photograph, and likeness as a protected property right
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